For our clients as well as our own projects, I am constantly reviewing every WordPress AdSense plugin that comes around to serve ads from Google AdSense. A good WordPress AdSense plugin is worth a lot, although we often use free versions. I recently updated my notes on approx. 14 free AdSense plugins and wanted to give the readers a quick overview of the 5 most downloaded WordPress plugins that you can use to serve Google AdSense. I listed the plugins in alphabetical order, and so there is no rating.

Update: After it became known that the only plugin that truly allows ad optimization is no longer under development (Ad Injection) and the others don’t allow you to adjust their code and boost ad income, I developed the free WordPress AdSense plugin Advanced Ads. It not only manages ads, but also allows you to hook into it or create useful add-ons. Get Advanced Ads for free on wordpress.org or learn more on the plugin homepage.

Are you looking for an AdSense alternative? Try out Sulvo, the ad serving partner we suggest to all of our clients.

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Advanced Ads

advanced ads review

A few months after I published this article, I decided to write my own WordPress AdSense plugin to manage and optimize ads and other codes. Before that, I used some of the plugins listed below, but they are either outdated or not meant to really increase your income. Therefore, I wrote Advanced Ads.

At first, it looks like a normal ad management plugin and would serve you well like one. Under the hood, the plugin is developed on WordPress standards, allowing developers to customize a lot of things. There are already a few extensions that I created that show how easy it is to create simple, but powerful ad boosting methods and use them with Advanced Ads. Find Advanced Ads on wordpress.org or learn more about it from the plugin website.

Ad Injection

Screen Ad Injection

Update: Ad Injection is an outdated WordPress AdSense plugin for years and the author no longer reacts in the forum. I would advise against using it.

One year ago, when I chose an AdSense plugin for one of our WordPress platforms, I considered Ad Injection to be a really great plugin. It offers two very important features that professional WordPress websites might need: cache support and a lot of test options. There was just one big argument against it: the plugin allows just a maximum number of ads without doing a bit more code work than just copy and pasting. Until then, the plugin development seemed to have stopped. Believing the forum, cache support is not working with the latest caching plugins. However, people are still amazed by the options for tweaking their income.

Playing a bit more with this WordPress ad plugin made me realize that it is rather complicated and not very user-friendly. The author tried really hard when describing all the options, and I personally like the way that he wrote the helpful FAQ. Still, I wouldn’t recommend using a plugin that is not somehow still under development and that is too difficult to adjust to your own individual needs.

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AdRotate

Screen AdRotate

Based on the raw numbers, AdRotate is one of the most popular ad plugins. I still remember when people first told me about it in a session that I gave on ad optimization more than a year ago. Having tested this ad plugin for WordPress, I must admit that people made a good choice when using it. The free version offers flexible ad management with basic settings. The interface is simple and almost clean.

Once you have installed the free version from the WordPress repository, you will notice a lot of disabled options. It seems like 2/3 of the backend content is just a dummy of features from the pro version. I completely sympathize with a plugin author offering additional paid services. In this case, however, I think he overdoes it a bit. There is definitely a benefit in the commercial version like the advanced reporting and planning, but the great usability from the first glance loses a lot when you are desperately clicking dummy checkboxes.

Find AdRotate on wordpress.org.

Google AdSense Plugin

Screen Google AdSense Plugin

Update: The plugin was removed from wordpress.org.

Imagine that you want to develop a WordPress plugin for Google AdSense. How would you name it? Do you wonder if I would tell you that there is a – and not the only one – plugin actually called Google AdSense?

Most of those plugins are unmaintained for a longer period or didn’t have any real benefit. This Google AdSense plugin for WordPress seems to be an exception – at first glance. I saw the screenshots, the active developer team in the forum, and the feature that one doesn’t have to create ads in AdSense directly – even though I would prefer that personally. I felt stupid installing the plugin. The options were so limited that I couldn’t believe that it was a plugin that has been downloaded approx. 180,000 times.

What the plugin offers is the ability to create up to 3 ads that are then displayed on your front page. Their changelog page is a joke – most of it involves updates for the translations. The PRO-plugin page in the backend is bigger than the core features. There isn’t even an ad plugin available for purchase. Therefore, in this case at least, the name of the plugin does not provide what it promises.

Simple Ads Manager

Screen Simple Ads Manager

Update: The WordPress AdSense plugin was removed from wordpress.org.

Simple Ads Manager is the plugin of my choice. It needs some time to understand, but has the best proportion between complexity in features and usability. The advert management is flexible and even allowed selling ads directly. You can also perform simple tests. Even Google DFP is directly supported.

The latest reviews show two drawbacks in the development: errors are being echoed and the click counting is wrong. Personally, I don’t care about click counting because this is done by my ad networks. However, if you sell ads directly with a fixed amount of ads, this feature is critical. Since this bug has not been fixed for a long period, I believe that the author doesn’t have enough time to maintain the plugin. In such cases, you should think about choosing a plugin that comes with a business model than one that is developed for free. From my experience in ad optimization, I know how even small technical changes eat up your valuable time.

Still, if you can live with the bugs or are a developer yourself, SAM is a great plugin and not only when serving AdSense in WordPress.

Quick AdSense

Screen Quick AdSense

Based on the reviews and downloads, this WordPress AdSense plugin is slim, simple to use, and comes with an option to experiment with ad placements in posts. For someone who needs only up to 10 ad codes and doesn’t know how to place shortcodes or functions into template files, Quick AdSense really seems to be a simple solution that I can recommend.

As major limitations, even for smaller websites, I would mention that placing ads outside the post content or widgets isn’t supported. In most cases, publishers also want to use banners outside the main wrapper or in the header. Still, for beginners, this is everything you might need to get started with Google AdSense in WordPress.

Find Quick AdSense on wordpress.org.

As I mentioned, I have reviewed many more AdSense plugins for WordPress, but they are too small, too young, or too buggy to mention them here. Feel free to share your experience with these or other AdSense plugins below in the comments.

The Author

Comments

    1. Thomas Maier Article Author

      Thanks for the tip. I also found the plugin in the WordPress plugin directory, but it was not updated there. I miss some information on their website that motivate me more to give it a try.
      Thomas

  1. Shane

    Hi Thomas! Great article. I’m wondering if anyone has come to you asking about plugins that allow you to split test various adsense positions and ad types in your wordpress blog? I thought that would be useful, so I built a plugin (see my link), but it’s getting little traction at the moment. Do people not care, or do people just not want to pay for anything that could make them more money? Thanks for your insight!

    1. Thomas Maier Article Author

      Hi Shane,
      thanks for your comment. Indeed I do split tests for adsense ads and there wasn’t a public a working solution, so I developed one. I think such a plugin is needed, but you might not doing the best job in selling it. Maybe I can help you, if you’d like.
      Best regards
      Thomas

      1. angel

        Hi, Thomas,
        I like the idea to separate the ads on different devices, the only thing is that is it possible to insert the ads into different positions in a single post?

        1. Thomas Maier Article Author

          Hi angel, if you are referring to Advanced Ads, then yes, you can inject ads into posts.

  2. Traci Hamilton

    Thanks Thomas for the Adsense plugin suggestions, the article is very timely as I want to monetise my blog easily but choosing the best plugin is not so simple.

    FYI I found an article which warns people to be careful when choosing a “Free” Google Adsense plugin. Your viewers may wish to take note also!

    “Many of the “free” AdSense plugins compensate for being “free” by displaying a small percentage of ads tied to the authors AdSense ID instead of your own AdSense ID.” from Dan Vuksanovich http://websitetrafficincreaserguy.com/beware-of-free-google-adsense-wordpress-plugins/

    1. Thomas Maier Article Author

      Hi Traci, thanks for noticing that. The great thing about WordPress is the mass of people watching very closely. I also once found this type of “sharing” mentality in a WordPress plugin. It is generally a good advice to have a look at the support and review section before installing a plugin from wordpress.org. Still, there are a lot of great AdSense plugins out there – free and commercial ones.

  3. Tad Cuper

    I found this an interesting read as I have been having Adsense problems for quite some time. The last I have tried is the Google Adsense plugin and it increases my Adsense views immensely but I still have the same issue with my Vidzoom first or splash page. The adds disappear after a second or 2 and I am unsure how much this is affecting my views and income?

    1. Thomas Maier Article Author

      Hi Tad, sure, when ads disappear, there is with certainty an affect on your ad income. So you should definitely have someone find the cause of it.

  4. Pingback: 5 WordPress AdSense Plugins tested | Create wit...

  5. Dino Maiolo

    Came here looking for some good Adsense plugins for WordPress. There is some good info in this post, but I couldn’t finish reading it – too many usage errors. I wish authors would make a better effort.

    1. Thomas Maier Article Author

      Thanks Dino, but what is a “usage error” in your opinion?

  6. Kavinder bisht

    Hi Thomas,

    I want to know..which Adsense plugin is best…my friends suggest me QuickAdsnese..what you think….i m waiting for reply…

    Thanks
    Kavinder Bisht

    1. Thomas Maier Article Author

      Hi Kavinder,
      the answer on this really depends on what you want to accomplish. For simple use of AdSense QuickAdSense seems to be a good choice. For more complex placements and tests, it isn’t.

  7. Belinda Hughes

    Great research and writing, Thomas. My site is WordPress hosted, but I haven’t downloaded WP. How do I use Quick Adsense in this situation? I only want three Adsense sidebar widget ads.

    1. Thomas Maier Article Author

      Hi Belinda, showing ads on your wordpress.com hosted site is very limited. Please have a look on http://en.support.wordpress.com/advertising/. If you are serious about earning money with your content, please consider to move to your own domain with WordPress as a CMS asap.
      Thomas

  8. RobbH

    Great and helpful posts Thomas, especially for me….a super newby to the world of blogging and Adsense. I started a very simple microniche website using a free WordPress template and got fast Adsense approval. After a bit of back linking my site is earning an average of $2.50 per day already. The plan is to create 100+ microniche sites. Is $2.50/day below average, average, or above average? My CTR is 2.70%.

    1. Thomas Maier Article Author

      Hi RobbH, congrats on your projects. I personally prefer to focus on very few projects, but some topics just don’t get enough traction. $2.50/day is a rather neutral number – meaning – not telling me enough. How is your CPC? What is your website about? a CTR of 2.70% is ok for a topic blog.
      Thomas

  9. Joel

    Thanks for the reviews. I considered SimpleAds but found a lot of 1-star reviews perhaps from lack of support. Quick Adsense seems reliable despite some of the limitations you mentioned. Usually I’ll choose something that really works even if it’s missing features… we can often ad features.

    1. Thomas Maier Article Author

      Hi Joel, I think there is a solution for every target group here. SAM is great to not only display ads, but do a bit more tricks and tests with them. I didn’t want to miss it in the past even when I had to hack it. Quick AdSense is great to just throw AdSense onto your website without a need to code yourself or spend a lot of time optimizing the ad performance.

  10. Pingback: Adsense Under Image

  11. Hemu

    Quick Adsense is not working on website, and you haven’t recommended anything fully. So which plugin to choose. 🙂

  12. Chandra

    I had earlier tried the Google AdSense Plugin which you did not recommend, and I’ve had some bad experience with that one. The reviews on WordPress explains a lot for that plugin.

    After reading your suggestions, I tried Quick Adsense and it worked perfectly. It’s lightweight and very flexible in regards to exactly where you want the Ads placed in the post / page areas.

    I’m glad I stumbled upon your blog and found the Ad plugin solution I was exactly looking for! Thank you very much

  13. chand

    I am delighted that I came upon this website. Thanks God I came throughout on this website. This information will definitely going to help me with adsense.
    Thank you!

  14. Pingback: 101 Ways to Make More Money with AdSense : Blog

    1. Thomas Maier Article Author

      Depends on your purpose. Selling ads, using different ad networks, inserting AdSense on few position?

  15. Jessica Bright

    Is there a wp ad manager plugin which is geo compatible bcoz such plugin im looking for my web site Bright Verge. Adrotate gives the ability to target ads via cities and countries. Any one which can target counties and states? Appreciate a reply.

    1. Thomas Maier Article Author

      I am using the Google DFP ad server for this. There will be an integration of DFP in Advanced Ads soon.

  16. Jesse

    Thomas thank you for the great article. I am going to try your adsense plugin. The one I am using seems to have glitched, and is not working. Went from 10 dollars a day off my site to .24 cents. Aggravating.

    I wanted to ask you. Do you inject your own ads in order to make money off it for your plugin as it’s a free version. As someone who makes money from adsese, I didn’t think you would.

    Also does your plugin support advert? I wanted to give it a try for my blog. Thank you

    1. Thomas Maier Article Author

      Hi Jesse, don’t worry, I don’t inject ads. There are some premium add-ons that support the development of the free version as well and I appreciate if people buy them, but I don’t take a cut from the ad impressions.
      I don’t know every ad network – even though I test a lot – but until now every network worked with Advanced Ads.
      Best Regards
      Thomas

          1. Jesse

            Thomas I reviewed the manual yesterday. Is it possible for you to give me an example of getting two different google adsense ads into all my blog posts? I read ad injection today, but that’s for just one page.

  17. Furquah

    Hi Thomas,
    Your artical is very useful for me it is very simple artical but covered all topic .
    I need some help from you.

    i recently applied for adsens and got approved but the problem is i am not getting much which i expected from .

    can you suggest me any simple adsens pulgin which help me to boost revenue.

    Thanks

    1. Thomas Maier Article Author

      Hi Furquah, it is not really the tool that boosts the income, but the methods. There are multiple ways to increase AdSense income, like a smart positioning or testing different ad sizes and the best ad plugins (like of course my own Advanced Ads plugin) are just means to implement what you need. In a lot of my articles I cover some tactics and methods, just keep on reading.
      Your income potential also depends on your traffic, location of your visitors and topic.
      Good luck boosting your revenue.
      Thomas

    1. Thomas Maier Article Author

      I agree, before Ad Injection was abandoned for more than two year, it was a great solution to inject ads. There was recently a minor update, maybe this was a new beginning.

    1. Thomas Maier Article Author

      Thank you, Dudeja, for taking the time to give me your great feedback.

  18. Rob

    I tried the ad injection and it wasn’t fitting within my parameters within the post sidebar. I’ve been using the google adsense widget to put the ads in, which has been working fine except the page views don’t correlate with that of which we have in our back-end. If you have time could you take a quick look at http://www.beastvid.com and give me your impression on our placement and whether we should maybe use another plugin to reach full potential? Thanks

    1. Thomas Maier Article Author

      Hi Rob, I don’t know the Google AdSense widget plugin, but it seems broken. Your ads are cut off.

  19. venkatesham kota

    Nice advice, i am trying different plugins for different application ,you suggestion valued added to my word press knowledge.

    1. Thomas Maier Article Author

      Thank you for your comment. I agree that there were incidents where developers did switch codes, but what would you suggest potential users to do against it, resp. how could they test if this happens to them?

  20. Furious 7 Torrent

    i already uses one of the plugins from that i am reading your blog post its really aweome and please share this type of article It also provides information on its promotion events, expected income on first day release and predictions among others.

    1. Kuch Kuch

      i use plenty of adsense plugins i couldn’t find perfect plugins for adsense and ctr can u suggest

      1. Thomas Maier Article Author

        Hi, I don’t know what you mean by “perfect”, but I am pretty confident that my Advanced Ads plugin is one of the easiest to most reliable AdSense plugins out there.

        1. Rahul Yadav

          Congrats for the plugin! It’s really easy to introduce the ads on pages.

  21. Asif Ahmed

    Great set of options for managing Ads,
    I am writing something like this on my blog as well. I have been using Quick Adsense from last few years and happy with it.

    I have recently started using premium plugins like WordPress Ads Pro, it seems promising. But I’ll have to use a few more before deciding on the long term solution.

  22. Rodrigo

    Even if “Insert Adsense” plugin hasn’t been updated in more than 2 years, it works perfectly for me.
    In the last few days I wanted to change my main add on each page from a small one to a big one, and by only changing the HTML at Insert Adsense, all my pages changed at once. The other adds, stayed the same.
    It does exactly what it proposes…and works perfectly on my bilingual site.
    Simple and great plugin.

    1. Thomas Maier Article Author

      Thanks Rodrigo, for taking the time to write. A plugin that wasn’t updated for so long and has no many reviews is hard for me to recommend, but good that you mentioned it to give others the chance to try it out.

    1. Thomas Maier Article Author

      Interesting idea, but it seems that one needs an account to your service so it is not really something I would recommend right away.

      1. Eyal Katz

        Would you mind elaborating on the issue you see with creating an account? It’s currently free for all users that have less than 50,000 daily pageviews. If you’d prefer, you can email me the response. Always happy to receive feedback.

  23. Varun Negi

    Hi Thomas,

    Thanks to post such a nice article about wordpress plugins. I am still not understood the policies of these tools in term of revenue. I had tried many plugins but didn’t see any improvement.

    1. Thomas Maier Article Author

      Hi, these tools don’t take something from your revenue. Some have premium versions you can purchase or others might have sponsors to finance the project. The plugin is also a tool and it is about using it right in order to improve results. I write a lot about ad optimization here on webgilde and it is on you to choose the tool and apply them. Anyway, I believe that my Advanced Ads plugin is made for ad optimization and there is a growing number of tutorials there too.

  24. iklan malaya

    Thanks for this great adsense plugin. I use google publisher plugin, seem no increase in cpc.. I want to try the adsense target..Do you try this?

    1. Thomas Maier Article Author

      I have to believe that my Advanced Ads plugin is the best to increase the performance of AdSense, this is why I built it 🙂 However, I do test other solutions, but don’t want to end up with too many different ones. I prever to have a single solution for all the optimizations I need.

  25. vick

    Great article. I would definitely buy one of these. I recently bought Ads-pro which was a total waste of money. It is definitely one of the worst plugins I have come across.

  26. Bahawalpur

    It is an old post. The Official Google Adsense plugin for WordPress is now doing much more than the old days.

    1. Thomas Maier Article Author

      Please specific what it does more now. Last time I checked, the official AdSense plugin wasn’t much better and I still receive complains about it from users who changed to other plugins.

  27. Anas Zine

    I used to insert code manually in the theme above and below content as well as sidebars sometimes but you definitly need a plugin to enhance your earnings. I gave a 3 day try to Now! Plugin for AdSense but it’s not that good. I will try All in One Adsense or Ad Injection. Thanks for the tips.

    1. Thomas Maier Article Author

      Don’t forget about my Advanced Ads plugin. It does come with plenty of ad injections, especially those you asked for.

  28. kevin

    Hi Thomas,

    I used to have Adsense on my site about a year ago but took it off because I wasn’t making any money. Now I’ve learned more I want to give it another go. Your plug in sounds interesting – I updated WordPress so that I can install it.

    I’m interested in the ad rotation aspect because I think many viewers get ad blindness that affects income. How does this affect what you set in Adsense. I understand that if you set custom channels then more advertisers will be able to bid on your space which should increase the click price. If you’ve specifically set the ad as above the fold, how does this work or affect you in terms of ad rotation if the ad is the displayed in a different area on your page. How is it best to set Adsense up so you have full flexibility where you can place and test ad’s.

    I used custom channels before so that I could have targeted ads on specific posts. Can I set ads to appear on specific posts with your plug in and am I then able to change or test where they appear on that post for best results.

    Sorry for the long question, but I manually added Adsense in the past and now want to set it up in much quicker and easier to change way.

    Thanks

    1. Thomas Maier Article Author

      Hi Kevin, you can rotate different ad sizes on the same spot using Advanced Ads and also target specific posts, categories or page types. I have a rotation-position feature on my todo list too, but it is not yet ready.
      Thomas

  29. adada

    Great write up. I find Quick Adsense to be the simplest and quickest to implement though I have also heard good things about Ad Injection

  30. Arpit Bhardwaj

    Great job. I haven’t used used all of them but still found the official google AdSense plugin to be the best . I am currently using it and getting a better impression and ctr.

    1. Thomas Maier Article Author

      Good to know that it works. Many people don’t like that it takes over your site without them seeing what it actually does – because most code it executes is not visible. And it injects a lot of code into your sites html and blows it up too.

  31. Pingback: Best Ad Management WordPress Plugins To Help You Boost Website Monetization | Techalive

  32. Sonali Chakrabarti

    A hugely motivated and insightful article for bloggers who are willing to monetize their blog through AdSense. My domain Puzzle Duniya just crossed 6 months barrier and now i am going to apply for AdSense account. This article is going to help me a lot for my future monetization strategies. I also like the other comments made by specialists. Can anybody tell how Google’s own AdSense plugin works? Has anyone used it?

    1. Thomas Maier Article Author

      I did indeed test the plugin and was not happy with the implementation. You can’t extend it and it injects plenty of additional code. It is also easy to spot that it was not written with compatibility in mind. However, for many small publishers it might work without problems.

    1. Thomas Maier Article Author

      Well, since I am the developer of Advanced Ads I would definitely vote for it 🙂

    2. Yogesh

      Advanced Ads used to be good . Even it is best according to me it has many addons but you’ve to spend some bucks

  33. Neeraj

    Thanks a lot Thomas,

    Have been struggling with other plugins untill i discovered urs – Advanced Ads,

    Simply awesome, i am using it for my new website – http://steptoinbound.com

    One observation i have is sometimes, its difficult to get option to decide ur ad placement ones u want to add a new one after first ad…

    But thanks, it really works like charm otherwise.

    Regards

  34. Mahesh Kumar

    Hello Thomas,

    I am regular reader of your blog site.

    Can you please suggest best adsense revene sharing plugins for my multi author blog?
    I am fed up by searching too much and tested almost all plugins.

  35. Mehedi Hasan

    Hi Thomas, I am Mehedi Hasan, very new in the blogging world. I have taken my blogging project for 5 years. I have an approved AdSense account. I think all the Adsense plugins you have discussed are good enough to implement into the site. Definitely, this list of best Adsense plugins helps both the newbie and advanced users to get the best out of their AdSense income. Once again Thanks for this nice and effective list.

    1. Thomas Maier Article Author

      You are right, all of them can help with the basic implementation of AdSense.

      1. Mehedi Hasan

        Hello Thomas, i think it’s better to add some more free adsense plugins here which will let the user choose the right one for their blogs.

        1. Chatrapati Shivaji

          The biggest challenge of any professional blogger is to increase the income from the blog. And Adsense indeed is one of the most useful ways of increasing your income.
          A great way to boost your income here is to install a good plug in. This three given here are really awesome and I would definitely try this out.
          Thanks for sharing. Have a nice day!